Azuga Partner Program
Sell fleet telematics.
Keep the margin.
Own the relationship.
Never sold GPS before? No problem. The businesses you already serve are likely using fleet tracking today. Sell Azuga's connected-vehicle platform, earn recurring revenue every month, and get closing support backed by Bridgestone.
#2
Revenue Line
For many of our current partners, Azuga is their second-highest revenue-producing product second only to their own core solution.
Trusted Alongside
Choose your model
Find the model that fits your business
Every Azuga partner model earns recurring revenue. Resell to own the positioning, pricing, marketing, billing, and customer relationships. Refer the opportunity to Azuga to handle the sale and service. Integrate to build Azuga data into your platform.
Reseller
Most Popular + Highest Margin
Sell it as your own
Deliver Azuga's solutions directly to your customers, set your own margin, and private-label the platform under your brand.
Best margins: recurring + hardware
Flexible billing & private labeling
Dedicated sales support & training
You own the customer relationship
Referral
Simplest Path to Revenue
Send us the deal
You bring the relationship and the opportunity. Azuga handles the demo, deployment, training, support, and billing, so you can earn ongoing revenue without adding operational overhead.
Ongoing referral commissions
No support obligations
We handle the close
Integration
Build on our data
Embed telematics and video data into your product for a stickier, differentiated experience.
World-class open APIs
Dedicated dev resources
Co-marketing on launch
Reseller Tiers
The deeper the integration,
the higher the margin
the higher the margin
Margin scales with how deeply you integrate Azuga into your customers' workflows. Enhanced Integrations are the sweet spot and the single biggest driver of reseller and referral success.
Basic Integrations
30%
Margin
Standard data & tracking integrations
Partner portal & deal registration
Onboarding & product training
Standard support SLA
Key Differentiator
Enhanced Integrations
50-70%
Margin
Deeper workflow & data integrations
Everything in Basic
Private-label / white-label platform
Dedicated partner manager
Co-branded marketing funds
Key Differentiator
Business Performance
60-80%
Margin
Fully integrated performance solutions
Everything in Enhanced
Best-in-program economics
Priority roadmap input
Deepest platform & data integration
Tiers and margins shown are illustrative for this sample page. Final terms are set in your partner agreement.
From application to revenue
Up and selling in four steps
01
Apply
Tell us about your business. A partner manager reaches out within one business day.
02
Onboard & Train
Get certified on the platform with hands-on sales and technical training.
03
Launch
Collaborate with Azuga to help you sell your first deal or register your first referral deal.
04
Earn
Collect recurring margin or referral commissions, month after month.
Why partner with Azuga
Everything you need to win deals
The key differentiator
Enhanced integrations win and keep customers
The most successful resellers and referral partners don't just sell telematics; they integrate Azuga's data and video deep into the tools their customers already run. Enhanced Integrations make the solution stickier, harder to displace, and far more valuable. Carry a 50% margin, rising to 60–80% on fully integrated business-performance solutions.
Earn more, longer
Recurring subscription margin and hardware revenue, plus exclusive national discounts on Firestone tires and fleet services.
Sell under your brand
Private-label the platform, with flexible billing, co-branded marketing, and a dedicated team behind every deal.
Stand out with Bridgestone
A G2-leading, SOC 2 and ISO 27001 platform backed by one of the world's most trusted names sets you apart from competitors.
Grow at your pace
Flexible engagement models and tiered margins that scale with your business from your first deal to your five-hundredth.
"Reselling Azuga became our second-biggest revenue line within a year — under our own brand, with a team that actually picks up the phone."
Sample partner testimonial · placeholder for a real reseller quote
Start earning
Apply to become a partner
Choose the partnership that fits your business, tell us a little about your company, and a partner manager will reach out within one business day.
Reseller Partner
Deliver Azuga's award-winning solutions directly to your customers with flexible billing, dedicated sales support and training, and the ability to private-label.
Referral Partner
You bring the relationship and the opportunity. Azuga handles the demo, deployment, training, support, and billing, so you can earn ongoing revenue without adding operational overhead.
Integration Partner
Integrate telematics and video data into your solution for a stickier, more differentiated customer experience. Azuga offers world-class APIs and dedicated support resources.