Azuga Joins Blockchain in Trucking Alliance (BiTA)

November 13, 2017


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Leading telematics provider joins first-of-its-kind coalition of connected vehicle stakeholders to offer expertise in development of blockchain technology standards for fleet industry

Azuga, the leading global provider of connected vehicle and fleet technologies, today announced that it has joined the Blockchain in Trucking Alliance (BiTA). The first-of-its-kind association, comprised of top minds from leading trucking and technology companies, will shape how blockchain applications are used throughout the transportation industry.

“We believe blockchain has the potential to be one of the most significant developments for the trucking industry since the creation of the internet. But to truly reap the benefits of this technology, our industry’s leading companies must come together to build the first set of transportation industry-specific blockchain standards,” said Chris Burruss, BiTA president. “Azuga’s forward-thinking approach to connected vehicle technology covering fleet tracking, insurance telematics and road usage charging adds a new layer to our growing association, and we could not be more thrilled to welcome the company.”

At a high level, this technology creates a transparent and immutable ledger, digitally documenting the transaction history between all parties involved in the blockchain. The information is stored as a shared, continually evolving database. It is decentralized and secure, promoting trust between all parties involved in virtual interactions. Specific to fleet telematics, the technology will offer greater accounting transparency and will allow for more automated payments and settlements between businesses, drivers and all involved third-parties.

“Since founding Azuga in 2012, we’ve made it our mission to shake up the status-quo by integrating the latest technology advancements into a comprehensive yet easy-to-use connected vehicle platform – and we’re excited to be on the forefront yet again with blockchain technology,” said Ananth Rani, co-founder and CEO of Azuga. “We’re honored to be part of an alliance that will shape the standards for development and implementation of this technology for years to come.”

Over 400 companies have applied for membership to the thought leading association since it was first organized in August 2017. Rani will join top executives representing 100 other BiTA member companies for the association’s first executive council meeting on November 16 at the Georgia International Convention Center in Atlanta, GA.

For additional information about Azuga’s suite of connected fleet technology solutions, visit To learn more about BiTA, blockchain standards and how to get involved with the association, visit


About Azuga

Azuga is a leading global connected vehicle platform, helping our customers turn data from vehicles and their use into intelligence that improves operations and safety while reducing cost and risk. Azuga provides reliable end-to-end solutions for commercial fleets, government agencies, insurance companies and automotive industry suppliers, through leading hardware technology, the Azuga One platform, award-winning fleet applications and data analytics.

Our award-winning Azuga Fleet solution is used by thousands of businesses—from the small fleet of a few vehicles up to several thousand—and is lauded by our customers for its ease-of-use, robust features and affordable pricing. For more information, visit and follow us on Twitter @Azuga_GPS.

About Blockchain in Trucking Alliance

Founded in August 2017, the Blockchain in Trucking Alliance (BiTA) is a forum for promotion, education, and encouragement to develop and adopt Blockchain applications in the trucking, transportation, and logistics industries. BiTA’s members are to participate, discuss, create, and adopt industry standard uses of Blockchain applications, providing clarity and direction for the development of Blockchain technology in the trucking industry in a manner that will create efficiency, transparency, and foster trust. BiTA standards are intended to create a common framework to help organizations develop and adopt blockchain technology. For more information, visit

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